Following the change of our web page name into stoneworldtr.com, we took a giant step in digital publishing by taking place in “Presreader” application of Turkish Airline’s in-flight entertainment center…
We keep on taking giant steps in digital broadcasting, which is the latest trend for newspapers and magazines that have been gradually decreasing circulations as result of the technologic developments in the internet age. While the circulations of newspaper and journals are gradually decreasing, the readers prefer to read publications online, thanks to the growing speed of internet which will soon be provided at 5G speed. To give a simple example, the online read rate of Turkish Daily journal Milliyet, which has average of 100 thousand daily sales in print copies, exceeds 2 million today. We changed the name of our magazine’s web site from Taş Dünyası to www.stoneworldtr.com as part of our globalizing strategy. This new site of Turkish Stone World, which is one of the oldest journals in natural stone sector, is being followed and read by increasing number of people.
The Turkish Stone World logo, which we used together with the Stone World logo, will be our main logo from now on. The most important reason for doing this is to be able to access more people via English language, which is used as a common language in the search engines all over the world. Now, our web site is being viewed on the first pages when the name of any marble type is searched for. We have no doubt that it will be the first web site to view as the number of its followers increase.
We are heading towards the peak in mobile phone and tablet applications…
Our attempts are not limited to our website. We needed to be accessible for mobile phone and iPad users as well, and we made significant progress in this regard. Our first two steps were making our magazine registered in the Magzter and issuu applications. The last step we took was indeed a very giant step. When we received a positive response for our application to publish our magazines in the Presreader application, we finally succeeded in accessing to global reader for our Turkish Stone World and Stonetech Magazines. Now we are in this app together with the most respected newspapers and magazines in the world. As it should be!
As we do in all the spheres of natural stone sector publishing, we have become a pioneer in the technology dimension of it as well. In the meantime, let us give you brief information about Presreader; Presreader provides publications from all countries in all languages. Our national airlines company, Turkish Airlines, uses Presread application on the inflight entertainment system. Consider that THY carries 700 million passengers annually. Although we are at the beginning of the road in the field of digital magazine publication, we will continue to be the honor of our country in natural stone sector, just like THY does in airline industry.
+90 532 585 51 95
+90 532 585 51 95