Chaos Theory, one of the most classic statements of science that has been in our lives for many years with the analogy of “If a butterfly flaps its wings in China, it can cause a hurricane in California”, explains that small changes in chain events can cause big changes in real life as well as in science.
There is a purpose. The articles we write, the doors we knock on, the roads we travel are all the first steps of the butterfly effect we will create, powerful wing flaps that can determine the future of the sector. At the heart of this effect, which we have decided to move forward step by step, are the hurricanes we are about to experience. When I say hurricane, to put it more clearly, I mean a Butterfly effect in which we are being dragged towards a bottleneck with the wrong fluttering of the past all over the world.
What is the butterfly effect? It is when small changes in the initial data of a system can have large and unpredictable consequences. Until this time, all companies, big and small, have touched this negative butterfly effect. By pushing back the place of stone in our lives, cultural heritage and especially in architecture, the culture of natural stone, the meaning of “natural stone” for human life, they made us forget why we call it natural stone. Both the end user and the designer. So, is it possible to extinguish this negative whirlwind and give it a new impetus? How will our butterfly effect be?
Narrative is what makes an architectural culture permanent. What is this culture we want to perpetuate? Natural stone. Poetic lines, unique colors, each square meter being as unique as a fingerprint. This is the understanding we want to integrate into our architectural design culture.
What are we doing for this? Lectures to future architects at universities, turning the readership of our magazine into architectural designers in addition to the sectoral readership, and bringing natural stone together with future architects at all architectural events. Because material is a trend in architecture. Sometimes we see wooden slats on the walls, sometimes luxurious metal work. The fashion of the time is formed with the support of the workability of the material, but one thing does not change. Material. Wood, plastic, metal, these are the materials that will always be present in design. There is one more material. It is constantly trapped in a user process. It is perceived as if it doesn’t have a third dimension, as if it is a living material, not a base material. I think you understand the material I am talking about.
Here is the starting data for our new “butterfly effect system”: Tell about natural stone! Tell at the top of our lungs, everywhere, on every ground, in every environment, that natural stone is not a fabricated material, that natural stone is a part of our existence, our civilization, our culture.
Tell about Natural Stone!